Nico Harrison’s Journey From Nike To Mavericks GM – NBC 5 Dallas-Fort Worth
From Just Do It to Just Learn It, the first months of new Mavericks general manager Nico Harrison in an NBA front office have been a whole new experience.
“Baptism by fire,” said Harrison. “It’s really like jumping in the frying pan and figuring things out as fast as you can.”
Understand things as the general manager of the NBA for the first time, after nearly two decades rising through the ranks at Nike.
Question: “What about Nike that is going to help you transition into this role which is different, although there are a lot of similarities I guess too?” “
“Yeah, I’ve been around basketball so I have a ton of relationships around basketball from top to bottom, through, grassroots, pro level, college level, so that helps sure, ”Harrison said. “And then I think about the leadership skills I learned at Nike.
“Having a team of 140 people, being a servant leader. That translates into any industry.”
And that translated into the fact that he was ultimately dubbed the “General Manager” of Nike basketball, choosing the players the brand would promote, standing out with a tireless work ethic, which he learned. from his father, who spent thirty years working in an aluminum workshop. windmill in Spokane, Washington.
“He would go to work before we even got up, coming home tired,” Harrison said.
“Once you see his all dirty clothes and the foil coming out and burning holes in his shirts and pants, that motivates you because his thing is, you don’t want to be like me. meaning, but it’s not the type of job you want. You want to go to school and find a good job. (It changes your perspective). 1000%. “
A changed perspective that led Harrison to play professional basketball overseas for seven years before starting his journey to the top at Nike, and now, having turned down several other NBA front office positions, he is ready to help lead the Dallas Mavericks to the top of the NBA.
“This is a once in a lifetime chance,” said Harrison. “You look at the owner, the city, you have Luka, the fans, all that dynamic together? It’s hard to pass up. That opportunity doesn’t exist. There are thirty teams, but thirty teams don’t look like this. “